Advertising, Digitally Reborn
Immerse your brand in virtual and mixed realities
Welcome To A New Reality
We empower groundbreaking and immersive visual realities for brands to connect with consumers in the right place at the right time.
Our revolutionary platform lets creators of virtual and augmented reality content monetize with easy-to-integrate, non-intrusive native advertising.
Cost Per Brain Impression
Our patent pending BrainImpression™ algorithm is based on research around the human eye anatomy and brain perception and utilizes the user’s complete field of view to charge for ad views and interactions.
We only charge the advertiser when we know the ads have been fully perceived by the consumer.
Context Based Targeting
Our patent pending SceneContext™ feature adds a new dimension to digital advertising reach. Not only do we target hardware, platforms, users, locations and content types, we’re diving right into the immersive experience around the ad unit with full understanding of its context and surroundings.
The Ad Unit Redefined
Today, we’re allowing advertisers to bring their current physical and digital creatives to life in immersive virtual reality experiences. In a not so distant future we will enable animated, volumetric, 3-dimensional ad units that behave with artificial intelligence and get smarter with machine learning.
Introducing the SmartBend™ ad unit, we’re displaying brand images and videos on a numerous of predefined flexible surfaces, seamlessly and perfectly integrated into virtual worlds.
Performance Data Beyond Your Wildest Dreams
Imagine if an OOH advertiser who spends a weekly fixed fee per ad unit for an estimated number of eyeballs could get real data, instantly, and only pay for actual views? We’re taking analytics to the next level with in-depth performance insights to break down ad spend or ad revenue by geo, location, scenario, ad types and devices. How long did users on average look at an ad? Where did they stand? Did they return back to the ad? During what times of the day? In which countries and cities? We have all the answers.
Full Coverage & Easy To Setup
Our platform is completely device agnostic and runs on all major headsets for mobile, desktop and console.
Built as a layer on Unity and Unreal Engine, the setup for developers takes minutes and allows for ad units to be drag & dropped into the virtual scenes and interactively modified within the editor. We also support the WYSIWYG "Build VR In VR" editor in Unity and Unreal Engine for maximum creativity.
Realtime Monetization Guidance
For developers, placing ad units to fit the style and design of their game or application is one thing, but making it generate impressions and monetize properly require a cleverly constructed level design.
That’s why we built ImpViz™, a tool in our Unity and Unreal Engine layer that visualizes how ad units act and generate impressions in realtime.
Built And Rendered To Perfection
Our advertising platform is technically the most advanced of its kind on the market. Built by developers (and rocket scientists) for developers, invented by marketers for advertisers. Our goal is to replicate the rules of our reality and virtually amplify them to make anything possible. We’re realistically managing occlusion, opacity, lighting conditions and other important settings when analyzing the interaction between real users and virtual advertisements.
One step at a time, we’re rolling out new exciting ad units and ways to advertise in Virtual Reality and behind the scenes we are building a future version to support Mixed Reality advertising for the next computing phenomenon.